Cascade Partner Program 2018-01-19T14:43:32+00:00

Partner With Cascade Strategy

Provide a white-label strategy execution platform for your clients.

Join Our Next Partner Webinar

Join our partner team on an upcoming webinar to learn more about the program and how to make the most of it for your business. You’ll learn about:

How Cascade can help you grow your professional services revenue through higher engagement and retention.

Building a complimentary recurring revenue stream into your business.

How to white-label Cascade so that it fits seamlessly into your business proposition. 


  • Qualifying Criteria
  • Commission / Discount
  • Free Cascade for your Business
  • Free User for each Client Account
  • Monthly Training Webinar
  • 1:1 Training / Support
  • Cascade Clients Referred to you

  • None
  • 15%

  • 10 Sales or US$10k
  • 20%
  • Up to 3 Users

  • 20 Sales or US$20k
  • 25%
  • Up to 10 Users

  • Qualifying Criteria: None
  • Commission / Discount: 15%
  • Free Cascade for your Business:
  • Free User for each Client Account:
  • Monthly Training Webinar:
  • 1:1 Training / Support:
  • Cascade Clients Referred to you:

  • Qualifying Criteria: 10 Sales or US$10k
  • Commission / Discount: 20%
  • Free Cascade for your Business: Up to 3 Users
  • Free User for each Client Account:
  • Monthly Training Webinar:
  • 1:1 Training / Support:
  • Cascade Clients Referred to you:

  • Qualifying Criteria: 20 Sales or US$20k
  • Commission / Discount: 25%
  • Free Cascade for your Business: Up to 10 Users
  • Free User for each Client Account:
  • Monthly Training Webinar:
  • 1:1 Training / Support:
  • Cascade Clients Referred to you:

Ready to get started?

Register instantly for your partner portal account:

The Cascade Partner Program is Perfect for:

Benefits for you

  • Expand your offering to include cutting-edge strategy software
    Cascade is the perfect fit for your clients, from startups to multinationals.
  • Generate revenue through our revenue-share scheme
    Earn up to 25% commission for each client you add to the platform – or pass on the commission to your clients as a discount.
  • Stay connected to your clients with real-time access to their strategy
    The Partner Portal gives you instant access to your client’s accounts – so you can detect their issues before even they do. Great for securing ongoing engagements!

Benefits for your clients

  • Discounted access to the internationally successful strategy execution platform
    Your clients can enjoy pricing even lower than available directly through us – giving you a strong competitive edge.
  • A platform to implement your own methods and frameworks
    You can configure the default version of Cascade that your clients receive with your own strategy frameworks and terminology.
  • Access to the same platform used by the world’s top brands
    From the Fortune 500 to cities & governments – Cascade is powering some of the world’s most ambitious strategies.

Ready to get started?

Register instantly for your partner portal account:

Partner Program FAQs

Does it cost to join the Cascade Partner Program?

  • There is currently no charge to join the Partner Program.

How do I book into a webinar?

  • Just go here and sign up! You can attend the webinars as many times as you like.

How do I get in contact with Cascade?

  • You can use the chat function (the blue icon in the bottom right of your Cascade or Partner Portal screen), or at

What support resources can I expect as a partner?

  • Partners receive unlimited access to support by email and live chat. You also get access to our complete library of training material and videos.
  • In addition, we host regular partner webinars to deliver software updates and answer questions.
  • If you go in to your Partner Portal and go to “Resources”, you’ll see a suite of documents and videos to help you understand, sell, and support Cascade.

Can I book further help sessions?

  • Yes. Bronze partners can go ahead and use the “Book a 15 min Callback” function in the Partner Portal, and are of course also welcome to use the Cascade live chat if they have questions or need assistance.
  • Partners in the Silver tier and above can book additional 1:1 sessions, so we can help you get Cascade working for your clients. Just get in contact with your Account Manager.

Will Cascade Strategy pitch to my clients?

  • Generally we encourage you to maintain the business relationship with your client, while we remain as your vendor.
  • Partners in the Silver tier and above can contact us if they need particular assistance with a client, and we can discuss options on a case-by-case basis.

How does the revenue share work?

  • If you opt for the revenue share option, you’ll receive the stated revenue share percentage for your tier for all revenue earned on accounts that you sign-up to Cascade (this applies to user licences and add-ons).
  • Payouts are made quarterly via PayPal unless you request a different method of payment. You’ll continue to receive payouts for as long as the client remains a customer of Cascade and you remain a partner, subject to our full T&Cs.
  • Note that the revenue share is calculated after any discounts (e.g. annual purchase) have been applied.

Do discounts only apply to licences, or to add-ons too?

  • Both – your tier discount (e.g. 15% for Bronze tier) will apply to licences and add-ons.
  • Note that your tier discount is applied after any other discounts have been applied.

Do I get any discounts for me?

  • Yes. As you move into the Silver tier and above, you’re eligible for a free Cascade instance for your own business, and discounts on add-ons for yourself.
  • Note that outside this, you don’t get a revenue share (or equivalent discount) on your own Cascade instance.

How do the tiers work?

    • When you achieve one of the qualifying criteria (e.g. 10 new sales) in the “Partnership Year”, you move in to that tier.
      • You maintain that tier for the remainder of that Partnership Year, and you keep it for the next one too (subject to the T&Cs).
      • “Partnership Year” is a 12 month period, day 1 of which is when you Partnership Agreement was accepted, which then recurs from that date in following years, just like a “subscription”.
    • When is a sale/revenue target recognized?:
      • Sales – You need to make the specified number of new sales in the Partnership Year. The date a “sale” is registered is the date that Cascade receives first payment for the service (we may make it earlier or later to improve your tier, at our discretion).
        • The day after you hit the sales target, you’ll move up into the next tier.
      • Revenue – “Eligible Revenue” is the current annual Cascade recurring revenue for all your clients (excluding any sales taxes), plus any additional add-ons you’ve sold in the last 12 months.
        • e.g. if you have 10 clients each currently paying US$1,000 per year for their Cascade subscription (in monthly or single annual payments), your Eligible Revenue would be US$10,000.
        • The day after your Eligible Revenue reaches the threshold for a tier, you’ll move up into that tier.

Do you still offer Australian Dollar pricing?

    • Yes. We’ve focused the website on US Dollar pricing as a baseline for the international market, but if you go into the “Subscription” page of a Cascade instance, you still get the AUD billing option.
    • Contact us if you want to see a breakdown of the AUD pricing.