Toolkit for Writing a Vision Statement

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Using our popular formula for writing a vision statement, we’ve created a downloadable toolkit that will help you to research vision statements, then create your own. The vision statement toolkit contains an extensive library of sample vision statements sorted by industry, as well as a tool for building your own vision statement following our simple 4 step process.

The vision statement toolkit comes in Microsoft Excel format, so you can work with it offline in strategy workshops, or just about anywhere else.

The library of vision statements includes nearly 100 carefully curated vision statements from some of the world’s most famous organisations. It’s broken down in 16 different industries, to help you to find the perfect vision statement to inspire your own creation! Once you’ve found it, just switch over to the ‘Toolkit’ tab and start creating.

Toolkit for writing a vision statement


To accompany the toolkit, you should also read and download our eBook on Writing a Vision Statement. Our simple 4 step formula has been adopted by thousands of organizations and is now being featured in a variety of MBA courses around the world.

Feel free to share this eBook with friends and colleagues using the social sharing buttons on this page.

As always, we’d love to hear your feedback on the work we’re doing including this free toolkit for writing a vision statement – and don’t forget, if you want the perfect cloud system to accompany you on your strategy journey, look no further than our very own Cascade Strategy, with its free 14 day trial 😉